Deploying America’s Patriotism

“Deploying America’s Patriotism One Dress at a Time” is the cornerstone of our organization.  We’ve built a bridge between the military and civilian communities, while providing a tangible way for the American population to “support the troops.” At Operation Deploy Your Dress, we see each dress we “redeploy” as a hug, handshake, or pat on the back from citizens all over the country to our military and their families.

DC Pop-Up Volunteers

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Fostering Community Through Volunteerism

Operation Deploy Your Dress depends solely on volunteers as our workforce. Moving to a new military community can be difficult. ODYD offers not just a free dress, but an opportunity to become part of a welcoming group.  We believe volunteering is a great way to tighten the bonds within a community, build relationships, and improve the military experience for many military families. Our volunteers are giving back to their military community, but also creating life long friends and making a difference in the lives of our service members and their families.

Six “Re-Deployed” dresses at a unit ball.

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Upholding Military Tradition and Encouraging Camaraderie

The military is steeped in tradition. Military Balls are one of the unique experiences of military culture, fostering camaraderie and team building.  They are a great opportunity for service members and their spouses (or family members) to enjoy an evening of socializing and bonding; however, they can be expensive to attend, especially for young service members. By offering a free dress to military ID card holders, Operation Deploy Your Dress helps more people attend the ball.

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Impact December 2015-May 2018

# of Dresses Received: Over 10,000      

  • Fort Bliss, TX: 5,000
  • Fort Eustis, VA: 2,000
  • Joint Base Lewis McChord, WA: 1,500
  • Fort Irwin, CA: 500
  • Washington,DC Pop-Up: 1,500
  • Fort Benning, GA: Opened Fall 2018

# of Dresses Distributed: 5,000

  • Fort Bliss, TX: 2,500
  • Fort Eustis, VA: 900
  • Joint Base Lewis McChord, WA: 700
  • Fort Irwin, CA: 300
  • Washington, DC Pop-Up : 832
  • Fort Benning: Opened Fall 2018
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    Active duty soldier on lunch break found her perfect dress.